Northglenn police will be cruising in style this Breast Cancer Awareness Month.
To raise awareness, the department has wrapped one of its SUVs in pink vinyl. The chosen car is a general-purpose police vehicle and will be used for daily assignments such as traffic control and investigation, said Steve Jaszai.
Jaszai is the owner of the SpeedPro Imaging Northglenn Franchise, a large-format printing company that proposed the idea for the car wrap.
To celebrate his franchise’s opening in February of this year, Jaszai gave away several prizes, including a car wrap. The car wrap was won by Sean Schott of Denco Sales.
However, Schott felt the wrap wasn’t a great fit for a sales company. Jaszai then suggested he donate the prize to the Northglenn Police Department.
“Sean lives in Northglenn, my studio’s in Northglenn, and we wanted to show our commitment to the community and cancer awareness,” Jaszai said. Jaszai reached out to Police Chief James May, who quickly approved the idea.
In addition to the pink vinyl, Jaszai and the police department chose to add other graphics, such as ribbons for cancer awareness and an encouragement to donate to the American Cancer Society.
The cruiser will remain decorated until the end of the year, said PIO Renae Lehr of the Northglenn Police Department.
The initiative is part of a bigger effort within the department to raise cancer awareness. In past years, Northglenn police have also participated in “No Shave November” - allowing officers to grow facial hair if they raise $2,500 by Nov. 1 - and have raised nearly $33,000 for the American Cancer Society overall.
Jaszai hopes that the pink cruiser will become a city tradition.
“I certainly would like to do this on an annual basis, or something like this on an annual basis,” he said, “and I would also like to expand it.”